Conversion Rate Optimization Overview

Increasing revenue by optimizing your existing website

Over time, the performance of even the best-designed websites can start to fall behind. As best practices and user behavior changes over time, your website needs regular updates and improvements to stay ahead of the pack.

At MWI, we keep up the latest trends in web design and use the most effective conversion optimization tools and software to identify areas where your website can be improved.

After our expert team of designers and developers implement changes, we monitor the results to continually refine your website or landing page’s performance, maximizing your conversions and the revenue they bring.

CRO strategies we use

  • Heat mapping
  • A/B testing
  • Multivariate testing
  • Real-user testing
  • User experience optimization
  • Sales funnel optimization
  • Bounce rate reduction