Marketing News - Staff Picks

There are a lot of articles out there about the latest and greatest in marketing. Here is a few that our staff have hand selected.

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www.moz.com

8 Old School SEO Practices That Are No Longer Effective – Whiteboard Friday

Are you guilty of living in the past? Using methods that were once tried-and-true can be alluring, but it can also prove dangerous to your search strategy.

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www.moz.com

27 Big Updates & A Peek at the Future: Moz Pro’s 2016 Retrospective

Another year has slipped by, and while we had our ups and downs, returning to our SEO roots has given us greater focus and renewed purpose.

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blog.bufferapp.com

Where Social Media Is Headed in 2017: The Biggest Trends to Watch For

What does the future look like for social media? That’s a question we regularly discuss here at Buffer and one we’re not quite sure anyone has a concrete answer to.

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www.adage.com

Advertisers Can Now Target YouTube Ads Based on People’s Google Search Histories

Google is going to let advertisers target YouTube ads based on people's search histories, giving brands a whole new perspective into the consumer mindset.