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Wasatch Venture Fund Launches New Website Design, Content Management System

Salt Lake City, Utah – Wasatch Venture Fund, a venture capital firm headquartered in Salt Lake City, Utah, announced today the launch of their new Web site at www.wasatchvc.com. The new Web site features a secure section for limited partners of the fund to receive quarterly reports and other information, and provides an email newsletter signup for the general public. The Web site, developed by MWI (www.mwi.com), includes a content management system allowing WVF employees to update the site through a secure login from any Internet-connected computer, without needing any knowledge of HTML.

The WVF website was redesigned to reflect a new brand identity that had been produced for WVF, and to help WVF deliver information and services to its limited partners, portfolio companies, and other interested parties. The website allows anyone who feels so inclined to sign up for the WVF email newsletter, peruse online resources, view job listings for WVF’s portfolio companies, and keep up to date with WVF’s activities. WVF’s limited partners will be able to login to a secure portion of the website and view financial updates and other confidential information.

“The new website allows Wasatch to update content, in particular portfolio company information. This should provide helpful information to investors, entrepreneurs and other venture capitalists interested in working with Wasatch.”

As the largest venture capital firm in Utah, with other offices in Arizona, New Mexico, and California, WVF required a site that would make the firm’s breadth of experience and unique position more instantly understandable to a broad range of visitors. In addition to providing information for the general public, the resulting site caters to two distinct audience segments: entrepreneurs who are at a funding stage that matches WVF’s strategy, and limited partners who have invested in WVF.

“Our primary objective was to make new information easily accessible to users, whether they’re entrepreneurs, limited partners, the press, or Wasatch Venture Fund’s portfolio companies,” said Joshua Steimle, MWI’s CEO. “By way of the content management system we make it easy for the Fund’s employees to keep the site updated and fresh. And the design encourages visitors to take a look at the press releases, read the resources, and sign up for the Fund’s email newsletter so the Fund can stay in touch with more people and get information to the public quickly and easily.”

About Wasatch Venture Fund
Wasatch Venture Fund, a Draper Fisher Jurvetson affiliate, is a Salt Lake City based venture capital firm, specializing in early-stage, information technology investments. In addition to Utah, Wasatch maintains offices in Tempe, Arizona and San Mateo, California. Since the Fund’s inception in 1994 by Zions Bank, Wasatch has focused exclusively on working with driven entrepreneurs to build successful technology companies.

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Hi! I'm Josh Steimle, and I started MWI from my apartment while a college student in 1999. I'm based in Shenzhen, China and responsible for MWI's overall strategy and marketing. I've written over 200 articles for publications like Forbes, Mashable, TechCrunch, and Time, and I'm the author of Chief Marketing Officers at Work. I love speaking to corporations and at marketing industry events. I was recently recognized by Entrepreneur magazine as one of 50 Online Marketing Influencers To Watch in 2016. Read more of what I'm writing on my blog.