Top 100 Most Followed SEO Experts on Twitter for 2017


Last year, our CEO Josh Steimle created the post Top 100 Most Followed SEO Experts on Twitter for 2016. It’s time for a 2017 update!

I followed the same process he did so we can accurately compare the two lists. If you are looking to create something similar, he recommend the following tools:

  • Tweepi to build the list
  • Electoral to export it
  • Google Sheets to do some simple sorting and editing

Also, I found it extremely helpful to follow another article Josh wrote explaining, in detail, the full process.


Before we see the list, I want to mention the parameters used to decide who made the list both years, and a few disclaimers to better help us interpret the list.

  • Most followers ≠ most qualified SEO expert. Some of the best SEO experts may not even be on Twitter, let alone have a lot of followers.
  • I don’t know how these folks got their followers. There were a few cases I was 99% sure weren’t legit, so I removed them. The rest are for you to judge.
  • I believe I was pretty thorough in building my list, but there may be some key people I missed. Let me know who they are so I can make sure to include them next year. Hint: If you want to show up on lists like this it helps to have “SEO” in your Twitter bio.
  • I only included people, not agencies, and I only included people who were easy to identify as people. That means those using some sort of nickname on their Twitter profiles that prevented me from knowing who they were didn’t get included. Sure, I could have researched who “Asad SEO” was but I wanted to promote those who are more up front about who they are.
  • In building my list, I only included those who had tweeted within the past 90 days.
  • Follower stats as of 2 May, 2017.

What I found interesting:

  • Top Ten Updates:
    • Number 6, Nancy Badillo, and number 9, Steve Cartwright, are new to list.
    • Rand Fishkin jumped 75,843 followers since last year ranking him 4th instead of 5th.
  • You needed to have at least 14,220 to make the top 100.
    • That number is considerably lower than last year’s 25,760. This was due to the lack of tweeting. Remember, I only included those who had tweeted within the past 90 days.
    • Could this be foretelling of Twitter’s future? Comment and let me know your thoughts
  • The top two have passed ½ million followers
  • 3 of the top 100 mention Star Wars in their bios!
  • Congrats to our CEO, Josh Steimle, for making the list
  • If you notice anything else interesting, comment below.

Now, on to the list:

Rank Name Twitter Profile Bio Followers
1 Matt Cutts mattcutts Former head of the webspam team at Google. Currently working with the US Digital Service in DC. Opinions are my
2 Danny Sullivan dannysullivan Founding Editor, @MarketingLand & @SEngineLand, covering Google, Facebook, Twitter, SEO, SEM & all things
digital marketing, search marketing and search.
3 Susan Dolan GoogleExpertUK Google Expert – Public #Speaker @QueensLeaders Mentor #Google #SEO #SocialMedia #Twitter @ROCeteer_Inc
4 Rand Fishkin randfish Moz founder, author, feminist, husband to @everywhereist, Techstars & @backstage_cap investor. I tweet
30-40X/week about marketing, SEO, tech, & startups.
5 Scott Levy FuelOnline CEO of Fuel Online Premier Digital Agency SocialMedia & SEO Best Selling Author, Actor, Investor Huge NFL FAN!
#PATRIOTS -Tweet Naked
6 Nancy Badillo NancyBadillo13 Hi – I am Nancy Badillo. Blogger, Speaker, and Entrepreneur! Learn everything about digital #marketing at my
#blog! Aspiring Millionaire!
7 Neil Patel neilpatel Entrepreneur, investor & influencer. Columnist for Forbes, Inc, Entrepreneur, Huffington Post & more. Founded
@CrazyEgg with @hnshah.
8 Steve Cartwright FX_Digital I help businesses identify realistic online goals and then I help them achieve these goals using website
design, content marketing, conversion rate optimization
9 Deke Bridges dekebridges Social Media, Online Marketing, SEO, IT Geek STUFF, Great tips! Creative writing, Running, Entrepreneur,
Breathe deep, Smile more! #GoDucks
10 Avinash Kaushik avinash Author, Web Analytics 2.0 & Web Analytics: An Hour A Day | Digital Marketing Evangelist, Google | Co-Founder,
Market Motive
11 Sam Hurley Sam___Hurley The Guy Who Went From ‘Nobody’ to #1 Marketing Influencer in 15 Months (Without a Website) Featured in:
@entrepreneur @inc @fastcompany @Forbes @TheNextWeb
12 Kristopher B. Jones krisjonescom Internet Marketing Veteran, Best-Selling Author, SEO, Serial Entrepreneur, Angel Investor, FrenchGirls
Cofounder, Public Speaker, Husband, Father, Tesla owner
13 Kyle Gosselin kylepractor #CEO @marketingapes #digital #Marketer 10 + Years Experience. SEO, SEM, Affiliate & Social. Father of 2,
husband #consultant, sports & life.
14 Alexander Aranda ThinkBusiness Entrepreneur, investor, seo consultant, globetrotter. Stop reading this in your head and say HELLO!
15 Aimee Beck aimee_beck Organic SEO, web writer, entrepreneur & speaker. Founder & CEO of Beck SEO Copywriting. Go, Be, Do! 111209
16 Charles Edgar CharlesEdgar6 Online specialist with over 12 years internet marketing experience. #socialmedia #seo #contentmarketing #affiliatemarketing #digitalmarketing #video #facebook 108425
17 Lee Odden leeodden CEO @TopRank Marketing. Author, Speaker & Consultant on B2B Content & Influencer Marketing, Social Media, PR &
SEO. Proud Dad, World Traveler, Foodie, Beardie.
18 Barry Schwartz rustybrick Search Geek 89987
19 John E. Lincoln johnelincoln CEO of @ignitev – MBA, expert marketing consultant, columnist for Inc., Huffpo, Entrepreneur, Search Engine
Land, Forbes – I want to help you win.
20 Joachim Rodriguez IM_Coaching Webmaster, Marketer and #SEO Samurai up for a tweet – Digging deep to get you the Nuggets out of all the Online
Marketing Noise 
21 AJ Ghergich SEO SEO & Content Marketing Expert. I Tweet Industry News That Is Actually Worth Reading! 69507
22 Chris Makara ChrisMakara Digital Marketing Strategist & @Bulkly Founder [] – Ambidextrous bowler skilled in #SEO,
#SocialMedia, #Automation & #Analytics.
23 Ann Smarty seosmarty Brand manager @NinjasMarketing | Founder & +If all you need is
SEO, follow @annsmarty [I tweet a lot!
24 Tim Kinser tdkinser Follow me for all things real estate, sales, SEO, marketing, lead generation, digital and social media. 59248
25 Mike Allton mike_allton Content Marketing Practitioner | CMO | Author | Award Winning Social Media Blogger | Fluent in Star Wars 56592
26 Brian Dean Backlinko Link Building. SEO. Content Marketing. 50848
27 Lukasz Zelezny LukaszZelezny Keynote Speaker, Head of Organic @uSwitchUK, Author. Helping People to increase organic traffic, conversion
rate & return of investment. #SEO PPC & Social Media
28 Chuck Aikens chuckaikens CEO @VolumeNine 16 Year Search Marketing Vet. Pretend Scratch Golfer. 48617
29 Dr. Pete Meyers dr_pete Marketing Scientist at Moz ( Mad Hatter of MozCast ( 47693
30 Elizabeth l Maness ElizbethLManess Relationship Expert Helping Singles and Businesses meet their perfect match using Social Media and SEO
@divabusiness Mompreneur in Business online since 2003.
31 Matt Sawyer mattuk London and Surrey based social media junkie. Part time blogger full time timewaster. Head of SEO and Digital
Marketing at Datadial.
32 Anthony Johnson AnthonyJohns0n Just a #Geek who has been doing Digital Marketing for over a decade, giving free #seo #socialmedia advice to
#biz. Ask me, it’s free! Digital Influencer. #BNI
33 Mike Glover Inbound_Mike Digital Marketing Strategist Tweeting about Inbound Marketing & SEO | Web, Content & #SocialMedia Mgr
@ECPIUniversity | Hubspot #InboundMarketing Certified
34 Ralf Schwoebel orgaralf Coding for a better web since 1995 – The truth about eCommerce, databases, SEO, StartUp, Apps and Javascript:
German and English!
35 Wil Reynolds wilreynolds I help people find stuff on the Internet. Serial Underdog @seerinteractive, I am whatever you say I am. 42404
36 Aleyda Solis aleyda International SEO & ASO Consultant & Speaker. @Orainti Founder. Author. @sengineland &
@Moz Blogger. Building @Remotersnet.
37 David Rosam writingforseo The SEO Copy and Content Marketing Blog, written by SEO and copywriting veteran David Rosam. 41798
38 Marcus Tandler mediadonis Hello, I’m Marcus. Compulsive Entrepreneur from Munich / Germany. Keynote Speaker & TEDx Talker
( Search Theorist in love with SEO.
39 Cyrus Shepard CyrusShepard Follow to learn about SEO, higher rankings, increased conversions, and 10x content. Founder of Fazillion Media.
Former Head of SEO & Content @Moz
40 Matt McGee mattmcgee EIC @Martech_Today, @MarketingLand & @SEngineLand. Founder of @atu2. Author of @U2diary. Christian, husband,
dad, etc. Smell the flowers while you can.
41 Lisa Barone LisaBarone CMO at @Overit, a digital agency Redefining Creative through motion graphics, development, design, SEO/PPC, PR,
content & social.
42 Will Critchlow willcritchlow I run Distilled, enjoy cooking, playing basketball and drinking whisky (in nearly any order) 36718
43 Nick Stamoulis NickStamoulis Nick Stamoulis is President of SEO firm, and Owner of 36686
44 Bill Slawski bill_slawski Excited by #Search, #SemanticWeb, #environment, #patents, #music & #life. Director of Search at Carlsbad
45 Stone Slade StoneInAustin Modern Dad on A&E, Professional Parent, Web & Graphic Designer, Marketing, SEO & Social Media Manager, Actor,
Public Figure, Promoter, Wise Ass. #BernieOrBust
46 Ian Lurie portentint CEO of Portent. Speaker. Digital Marketer. I blog at I tweet digital marketing & news
5-8 times/day. Randomness, more often.
47 Andy Beal AndyBeal The Original Online Reputation Expert, Speaker, author & CEO of @RepRefinery. Podcasting at
48 Marc Fabregas mfabregas0 Digital Marketing Responsible at autopistas, an Abertis company 29896
49 Gianluca Fiorelli gfiorelli1 International SEO & Inbound Strategist, @Moz Associate & @stateofdigital blogger. Founder of @theinbounder, the
actionable inbound conference ( May 2017)
50 Dave Naylor DaveNaylor Head of Search Marketing and Speaker Bronco is a leading Digital Agency which I run with
51 Rabbi Jason Miller RabbiJason Rabbi, Blogger, Tech Entrepreneur, Journalist & Educator. Owner of Detroit based Technology Company. Proud
Daddy. Owner: @accesscomputer & @koshermichigan.
52 Tim Ash tim_ash Digital Marketing Keynote ( CEO of, Author of Landing Page
Optimization. Chair of
53 Kevin Wood keewood Digital Project Manager at Zimmerman Advertising, Nissan Division. Passionate about digital strategy, UX,
social media, design, SEO, & analytics.
54 Richard Baxter richardbaxter Founder of Digital Agency Builtvisible // investor + incubator in several E-commerce companies – follow
@Builtvisible or find me in the real world @richbRacing
55 Tom Bourlet tom_bourlet Blogger on SpaghettiTraveller, Huffington Post & SuitYourLook, organise TakeItOffline, love the gym & D’n’B in
Brighton. SEO, PPC Social Media Marketing Analyst
56 Glen Allsopp ViperChill Founder of and I also run a number of niche-focused marketing
57 Dave Hazlehurst googledave Partner @PhCreative Author of Getting Goosebumps. Speaker on Digital Love: Inbound, SEO, Content, Social Media,
LFC, Hate: Liver, Odd Socks,Crap T-Bags!
58 Matt Antonino mattantonino Marketing consultant for all businesses. Blogger, aspiring author, & agency owner. #seo 24071
59 Benoit Arsenault NebSEO Founder of simpliciT marketing inc. a digital agency that helps business in getting better results in their
digital strategies. Follow us : @simplimarketing
60 Patrick Altoft patrickaltoft Entrepreneur, investor, golfer, cyclist & former co-owner of @Branded_3 23580
61 John Hocking 10minuteexpert John Hocking loves to help people and create training videos on #AdWords, #Affiliate, #Marketing, #Blogging,
#InternetMarketing, #SocialMedia and #SEO
62 Ross Hudgens RossHudgens Founder and CEO of @siegemedia, a content marketing agency. I tweet SEO, entrepreneurship, technology, and
63 Aloysius Carl aldigital Digital – Inbound Marketer – Interaction Specialist – E-commerce, Social Media, Mobile, SEO, SEM, & PPC –
Available for Consulting and Speaking Engagements
64 Eric Enge stonetemple Digital Marketing Excellence Practitioner 23093
65 Jon Cooper PointBlankSEO Digital nomad & entrepreneur. Link builder. Audiobook addict. Anchorman fanboy. 22433
66 Will Newland Newlandw Founder and Director of @SoboldLtd. Digital Marketing enthusiast and proud member of the Doombar Beach Club
owning Desert Sensation
67 Megan Smith smithmegan 3rd U.S. CTO, Entrepreneur, Engineer 22186
68 Julian Connors JConnorsSEO Experienced Search Marketing Director – Author of Mastering The Art of Social SEO 21881
69 Rhea Drysdale Rhea CEO, Outspoken Media. 40 Under 40. Nocturnal tea lover. 50% SEO / 50% Reputation Marketing. 100% driven. 21162
70 Daron Babin SEORockstars Learn SEO from the Rockstars who helped build the industry. Daron’s been doing SEO since 1996 & is joined by
Chris Boggs.
71 Joe Williams zenoptimise Founder of Zen Optimise. Sharer of SEO, Content Marketing and Social Media. 20712
72 Giancarlo D’Urso giancarlodurso Computer Scientist. Semantic web specialist: #microformats, #RDFa, #SEO, #SMO. Other Interests: #cryptography,
#quantum #computing, numerical applications
73 Aaron Agius IAmAaronAgius Speaker, #SEO & #contentmarketer. Co-founder @IAmLouderOnline and help some of the world’s largest brands build
their online presence.
74 Steve Morozumi SFenthusiast Strategic Social Branding – Enthusiastic hi-value content, influencer engagement & #CompassionateAI
@marvinminsky #AI | #TwitterSmarter CMGR
75 Angie Schottmuller aschottmuller Growth Marketing Advisor & Keynote Speaker. Forbes & Entrepreneur Top-Rated Online Marketer. #StarWars Rebel.
Conversion Optimist #CRO #SEO #CONTENT #UX
76 Jordan Kasteler JordanKasteler Digital Marketing Consultant / Entrepreneur, Content and Social Media Marketer / Author / Speaker / Activist /
Passionately innovating status quo
77 William Harris wmharris101 Growth Marketer and Founder @ | Contributor @,, | Speaker @ IRCE
78 Debra Mastaler debramastaler Digital Marketing | Link Building | Media Outreach | Reviewer | Speaker | Loves Trees| #SEO #linkbuilding
#publicity #Fairfax #DC #NorthernVirginia
79 Fernando Macia fernandomacia Director y SEO @humanlevel. Autor de libros sobre posicionamiento web y marketing online. International
80 Andy Drinkwater iqseo UK based Freelance #SEO & #UX consultant & part-time gym goer. 17 year SEO vet and 20 years UX. I live and
breathe Internet marketing
81 Duane Forrester DuaneForrester VP, Industry Insights @Yext, former SEO @MSN & Bing Webmaster Tools launcher. Author: How To Make Money With
Your Blog & Turn Clicks Into Customers.
82 Nate Dame seonate SEO advocate/strategist, emphasis in SaaS & B2B, tweets about results-driven #SEO and #content mkt. CEO
@propecta, husband, dad, love God love people!
83 AJ Kohn ajkohn Owner, Blind Five Year Old. Digital Marketer, Start-Up Advisor, Speaker and Curator. Tweet about SEO, Marketing, Technology, Social Media
and UX.
84 Brian Jackson brianleejackson Director of Inbound Marketing @Kinsta High-Performance #WordPress hosting. Obsessed with #SEO, SaaS, #webperf,
WP, SMM & growth hacking. Blogger @mywoorkup
85 Justin Briggs justinrbriggs CEO of Briggsby, a boutique marketing agency, and full time film student. 16585
86 JulieJoyce JulieJoyce Owner of and Director of Operations for the link building company Link Fish Media, Inc. and co-founder of SEO
Chicks. Monthly columnist for Search Engine Land.
87 Josh Steimle joshsteimle Agency CEO, @TEDx speaker, author Chief Marketing Officers at Work, 200+ articles on Mashable, TechCrunch,
Forbes, Time. I turn people into influencers
88 Mark Traphagen marktraphagen Senior Director of Brand Evangelism for Stone Temple – Speaker & Author – Digital Marketing | SEO | Content
Marketing | Social Media | Tweets represent me alone
89 Melissa Fach SEOAware Social Media & Marketing Consultant Wife to @Paulfach, Writer, Editor, Geek, Non-Cook, Star Wars Fan & Cat
90 Lisa Myers LisaDMyers CEO & Founder of Award Winning SEO Agency @VerveSearch. Founder of @WomenInSearch SEO Lover. Conference
Speaker. Business Mentor. Mum. Original.
91 Glenn Gabe glenngabe Digital Marketing Consultant at G-Squared Interactive, focused heavily on SEO, SEM, and Social Advertising.
Columnist at Search Engine Land.
92 Arnie Kuenn ArnieK CEO of Vertical Measures a PPC, SEO & Content Marketing agency. International speaker. Co-author of Content
Marketing Works. Hiking, travel & most sports.
93 Charles Friedo Frize Charlesfrize #CEO & #Founder Of #FrizeMedia 3 #Content Rich Sites. Advertise With Us #ThoughtLeader, #InfluencerMarketing
#DigitalMarketing, #GrowthHacking #BrandAdvocacy
94 Gregg Thorpe greggthorpe We quickly uncover & solve what is keeping your website from TOP Google rankings. Call for a review of your
site’s SEO & let’s get you RANKED!
95 Ben Wynkoop benwynkoop1 SEO specialist focused on local search and link building. @USMC veteran interested in traveling, caffeine, cats
and mixed martial arts.
96 Tom Pick TomPick Independent B2B digital marketing consultant – I help clients improve online visibility and results through
SEO, social, PPC, content, and #martech strategy.
97 Mike Pedersen mikepedersen Dental Marketing Agency Founder, Entrepreneur. Fitness Nut. Coffee Lover. SEO and Website Design Expert |
Podcaster |
98 Kate Morris katemorris A Texan Liberal. Married to @dallasnchains, 4 fur babies, lifter. Director, SEO at Craftsy (opinions are my
99 Jon Rognerud jonrognerud Business Growth Expert For Agencies and Services Firms. Waiting list: 14318
100 Martin MacDonald searchmartin Head of SEO & Content for @orbitz & @cheaptickets. Blogs @forbes, @huffpost 40+ global conferences & keynotes 14220

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  • Wow, thanks for including me Adam! Definitely a great list… I see some new people I don’t recognize as well, will have to connect with them. I’ll help share this around.

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