Find a Laundromat with Laundromatic.com

In what is intended to be the first of many niche directory websites, I give you Laundromatic.com, a directory of laundromats. MWI is launching several such directory websites, which have a three-fold mission:

1. Generate sources of links for our search engine optimization clients.

2. Generate sources of incoming links for MWI.

3. If nothing else, hopefully they’ll generate a little money on their own.

The way each directory will work is fairly straightforward. Those who want to create a profile and list their business on a certain directory can do it for free. The way we make money is by selling “featured placement” in the directories. For example, let’s say you own a laundromat in New York City and have it listed in that section on Laundromatic. How many other laundromats are there in New York? Quite a few, I would guess. Let’s suppose we end up with 50 on the website. Then you can pay $10 and have your laundromat placed at the top of the list in the “featured” area. That means when people search for “new york laundromat” on Google and pull up Laundromatic the first site (or one of the first if more than one person buys a featured listing) they’ll see is yours. Is that worth $10/month? We hope so, otherwise we won’t make much money on this venture.

What’s interesting is that Laundromatic started out as a personal project back in 1999 and just never seemed to make it off the ground, so this is a bit of an emotional boost to finally see it launching. Of course, in the intervening time several other laundromat directories have launched in one form or another, but I still think Laundromatic is better. It’s easier to use and has more options at the same time. Not to mention it looks a whole lot better.